Tag Archives: lord of the rings online
Lord Of The Rings Online Is Going FREE
Warner Bros/Turbine will be introducing an innovative new pricing model to Lord of the Rings Online
Extending its award-winning story, LOTRO delivers the ultimate adventure featuring the massive world of Middle-earth brought to life through state-of-the-art graphics and gameplay, and a rich set of features that until now could only be found in premium subscription-based online games.
“Our LOTRO beta program has been a huge success and we want to thank all of our players who worked with us to get the game ready for launch,” said Kate Paiz, Executive Producer of LOTRO, Turbine. “Our unique pricing model has revolutionized the industry and starting in September, players will be able to choose how they pay for and play one of the world’s best online games and we can’t wait to welcome millions of new players to Middle-earth!”
LOTRO will offer players unlimited choice!
Free means Free! – Players will download LOTRO by visiting www.lotro.com and join with millions of other adventurers as they explore the most complete and authentic recreation of Middle-earth ever created and participate in LOTRO’s award-winning epic story up to level 50 for free.
Visit the new LOTRO Store! – The LOTRO Store is loaded with thousands of convenience items as well as expansion packs, premium content, additional character slots, potions, character customization and more! The LOTRO Store is seamlessly integrated into the game and lets the player identify new and exciting ways to enhance and customize their experience using points which can be purchased in the store or earned through gameplay.
Be a LOTRO VIP! – Players who elect to become a LOTRO VIP will have unlimited access to all premium content, receive priority server access, 5 character slots, a shared bank slot, and a monthly allotment of points to spend in the new LOTRO Store.
The Lord of the Rings Online
Lord of The Rings ONLINE to Become FREE
Warner Bros and Turbine have said that the massively multiplayer online title Lord of the Rings Online is to become a free-to-play game this autumn.
Turbine’s other MMO, Dungeons & Dragons Online: Eberron Unlimited, adopted a free-to-play model in September 2009, with the company claiming revenues shot up 500 per cent as a result.
Warner bought Turbine earlier this year for an estimated $160 million as it moved into the MMO market, stressing at the time the attraction of the developers proprietry digital publishing and commerce technology.
“Dungeons and Dragons Online: Eberron Unlimited was the world’s first truly premium free-to-play online game that ushered in a new era of choice for online gamers seeking quality entertainment,” commented Jim Crowley, president and CEO of Turbine.
“The popularity of DDO validated the extraordinary demand by gamers for quality entertainment they can experience at their own pace and within their budget. Extending free-to-play to Lord of the Rings Online will offer another premium game to a broad spectrum of fans.”
The game, which is managed in Europe by Codemasters, will charge users for expansions, quest packs, items and account services from the new LOTRO Store, as well as offering a VIP program for unlimited access to all of the game’s content for one price. A beta will begin on June 16.
“Having successfully taken two titles free-to-play in the past we are very pleased to be doing the same with The Lord of the Rings Online in Europe,” said David Solari, general manager of Codemasters Online.
“It’s a fantastic, award-winning game with a wonderfully realised world and this step will only broaden its appeal and increase its player base.”
Will that make you change from the likes of World of Warcraft to give this game a whirl for a month or so or are you happy running around as a Night Elf?
I don’t play many MMO anymore but I feel that alot of the current MMO’s would succeed far more by adopting this method, figures show and have been mentioned plenty of times to prove that paying for expansions is better. It works for Guild Wars too.
